Equity

Relax in the bath amidst a breezy jasmine, mimosa and orange flower perfume inspired by cherry blossoms bursting forth during springtime in Japan. Previously called Sakura but renamed Equity, because Lush stands by the importance that equity plays in creating more inclusive spaces. Taking an equitable approach in all we do means we prioritize meeting the unique needs of individuals to support their success.
“Diversity, equity and inclusion are being treated as dirty words. We have a problem with that, and not just because we are a soap company.” Hilary Jones, Lush Global Ethics Director
On January 24th 2025, we renamed three of our bath bombs – Thermal Waves, Sakura and American Cream – to Diversity, Equity and Inclusion in the U.S. This followed Executive Orders requiring federal agencies in the U.S. to end DEI programming and commitments. While this started as an issue specific to the United States, we have made the decision to change the names of these bath bombs globally as a simple but clear action affirming our support and belief in the value of diversity, equity and inclusion all over the world.
What’s in it for you?
– The elegant embrace of fine sea salt and softening baking soda softens skin and carries your troubles away like cherry blossoms on the breeze.
– Notes of vibrant lemon oil cleanses the skin while invigorating the senses – like a morning in the fresh spring sunshine.
Leaving the world Lusher than we found it
– This product needs no packaging and no introduction. It will arrive naked and proud in your parcel because we want to strip back on unnecessary packaging.
– This self-preserving product is formulated to stay fresh and effective without added synthetic preservatives.
How to use: Run a bath, drop in this elegant bath bomb and relax in fresh, floral waters.
How to store: Keep this captivating bath bomb somewhere cool and dry until it’s time for bathing.